Retail VR Uses Matterport Digital Twins to Improve Retail Operations and Merchandising
Luxury fashion brand saves 1,200 tons of carbon emissions with a single virtual showroom by eliminating unnecessary travel
SUNNYVALE, Calif., Thursday, Jan. 27, 2022 (GLOBE NEWSWIRE) -- Matterport, Inc. (Nasdaq: MTTR), the leading spatial data company driving the digital transformation of the built world, today announced that Retail VR (www.retail-vr.com), a virtual reality and augmented reality platform, has enabled dramatic cost and time-savings for a variety of retail clients, from food to fashion brands, through the adoption of Matterport digital twins.
Using Matterport Pro2 3D cameras and software development tools available to Matterport platform partners, Retail VR is enabling retailers around the world to collaborate with store employees and connect with visitors and customers using a shared digital version of each physical location.
“As the world continues to shift online, retailers must adapt with innovative, virtual shopping experiences,” said Adrien Zanelli, Co-Founder and Head of International Business Development for Retail VR. “Combining Matterport’s digital twins with our virtual and augmented reality platform will continue to unlock new efficiencies and cost savings for our clients, while also helping them meet their customers’ expectations for an immersive, online shopping experience.”
Matterport media release continues in the We Get Around Network Forum (www.WGANForum.com)