Thursday Feb 08, 2024

258. Visiting Media + Matterport Redefine Hospitality Sales With Immersive Media | #mttr

Visiting Media and Matterport Digital Twins Redefine Hospitality Sales With Immersive Media in Multi-Year Agreement

SUNNYVALE, California, Thursday, February 8, 2024 (GLOBE NEWSWIRE) -- Matterport, Inc. (Nasdaq: MTTR), the leading digital twin platform to access, understand, and utilize properties, announced an agreement with Visiting Media, a global leader in immersive sales enablement and channel distribution solutions for the hospitality sector.

Visiting Media serves tens of millions of users around the globe, supporting the world’s largest hospitality brands including Hilton, Hyatt, IHG Hotels and Resorts and more. With this new agreement, Visiting Media deepens its use of Matterport’s Digital Twin Platform and Property Marketing solution as the 3D technology of choice for the thousands of hotels it supports.

In collaboration for years, Visiting Media has amplified the application of Matterport’s digital twins for virtual tours of more than 17,000 spaces. With this extension of virtual tour capabilities, hospitality revenue teams can save daily hours by streamlining multiple workflows across their properties while supporting above-property teams and enhancing channel distribution capabilities. This new agreement highlights the powerful application of these technologies, working better together for the unique needs of hospitality sales and marketing teams.

IDC analysts predict that by 2025, roughly 50% of travel and hospitality organizations will adopt digital twins to increase efficiency and, ultimately, bookings.1 The worldwide hospitality industry is a $4.7 trillion market according to Statista, and has historically relied on face-to-face engagements to facilitate sales, assess a property, or execute property improvement plans.2 The industry is currently undergoing a paradigm shift, with immersive technologies becoming an increasingly critical asset for the marketing and management of hotels, vacation rentals, entertainment venues, and more.

Visiting Media’s sales enablement platform is a pioneering force in the hospitality industry, providing hotels the ability to differentiate their offerings through a brand-agnostic interface to swiftly craft personalized Visiting Media Experiences for every prospect and guest. This unique approach ensures quick and versatile delivery through multiple channels to meet distinct customer’s needs in a one-to-one or one-to-many approach through digital asset management and channel distribution. Integrating Matterport’s digital twins with Visiting Media’s software streamlines the access and distribution of marketing materials to empower sales and revenue teams in the competitive and fast-paced hospitality sector, enabling them to surpass revenue targets and thrive in a dynamic market.

“Our commitment to excellence extends to our partnerships, and collaborating with Matterport exemplifies this dedication. At Visiting Media, we understand that offering top-notch software means aligning with best-in-class technologies to perfect workflows at and above properties,” said Ben Powers, CEO. “Integrating Matterport digital twins seamlessly into our platform is a natural progression to make immersion pragmatic and effective for our customers. We’re not just changing expectations; we're setting a new standard for what a sales platform can achieve in the hospitality industry.”


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